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The Innovative Mind

We believe innovation and creative thinking is a mindset, it isn't always new technology or a new gadget, although it can be that too. Being creative and innovative is part of who we are and it runs throughout our business. It can come from anyone and anytime, and you must allow room for failure. We love those big bang innovations that change us but we also seek those continuous improvements, we love those who are always seeking the answer.

Our community and those around us help us be better so we are always open to new ideas from others.

Our Philosophy

Thoughts on why innovation is important to all of us

What do swarms, memes, genes and waves have in common?… Look at this picture. What do you see? Imagery ©2018 Google, Map data ©2018 Google This isn’t a bizarre test of your psyche and you probably won’t know the answer unless you’ve worked in the water industry. This is a picture that has fascinated me…

The Future isn’t real…

…thoughts on an information based future. It’s the weekend, it’s blowing a gail, the temperature hasn’t been in double digits for a few weeks now and it’s definitely going to rain later. Time to hit the beach! Why would I do this? Because I’m obsessed with collecting better data. What?! Let me explain… For Christmas…

Failing fast is for failures… …let’s learn instead

The Russians are good at thinking outside of the box. In the 1940s the Russian army trained an elite force of dogs to run under enemy tanks carrying explosives to target the weak underside of those tanks. However, when deployed in the field the dogs ran towards the familiar noise of the Russian’s diesel engine…

Meaningful work

I was listening to Adam Buxton interviewing Diane Morgan, not your usual place for work advice, and I don’t think they were planning on helping someone working in the utilities sector, but they did. When asked about how she writes, she’s a comedian and an actress in case you didn’t know, she responded with “I…

The Hell-o-cheese-copter

This is a blog about innovation in the water industry. This blog can relate to any industry in the world but I care about water. A multi-million pound industry, a public service, a regulated industry. So I start it with a quote from a book by Andrea Beaty; “Strapped into the cockpit, she flipped on…

Thou shall taketh away

When people talk about innovation, they often talk of what’s new: what’s the new tech, the new gadget. And that it most certainly is; but when you look up what innovations means – not a great thing to be in your search history if you’re the ‘head of business improvement and innovation’ – it says…

Harbouring creative thinking – The Gilbert & George way

Giving people time and space to think is always a difficult ask in an increasingly busy world. But I think it is vital to a business performing well. We tend to want constant results, to be always delivering something. But we can only deliver better results if we continue to think differently and expand what…

The Quest

We are looking to solve a number of innovation challenges and we want your help to get there.

Water Treatment

Effective water treatment is at the heart of what we do. We are seeking a step change in:

  • Feed forward control
  • Online, real time water quality instrumentation
  • Invasive species management e.g. zebra mussels
  • Zooplankton management
  • Management of iron level in networks
Resources and Environment
Pursuit of efficiencies
Customer Service excellence

The Bristol Water Innovation Podcast - as part of our quest to solve innovation challenges we've put together a podcast featuring some of the brightest minds in innovation. Check out the link below to hear what they have to say...

Here are some examples of our work on the quest...

University of West England - Water Use Study

This is the largest study of its kind in Europe. We've collaborated with the University of West England in a student village project on water consumption evidence base.

Dynamically Adaptive Connectivity

We've set up a 'field lab' within Bristol to control how our different areas work together to prevent leaks, lower disruption, and improve water quality.


Grow your business within our business

In 2018 we launched our business incubator to help local start ups grow and help us resolve the challenges we face. To find out more and see how your business could be part of it check out The Workshop below.

Acts of Genius


Pipe Apparatus

Biodiversity Score

The Water Bar

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You can call us on 0345 702 3797